Our busy lives often involve a lack of opportunities to appreciate any down time. This is particularly true when it comes to property transactions. Open Home inspections can take up your entire weekend due to the volume of other buyers and sellers with similar properties. The impact on your lifestyle can be very stressful and frustrating.
But did you know there’s a way to avoid that? There are many great properties available that sell before they’re advertised on the open market.
One way to avoid the frustration of the open home roundabout is by considering the ‘silent sale’ - a type of listing that is becoming an increasingly popular choice by many sellers because it cuts out the need to advertise publicly and allows the agent to market in a more traditional sense, by sourcing buyers through their contacts.
Mario Sanfrancesco, one of Peter Blackshaw Manuka office’s most successful agents, believes in the success of this method matching together sellers and buyers. It allows buyers the chance to inspect properties prior to public marketing commencing. He advises that a great way to begin making the ‘silent sell’ work for you is to make contact with an agent you trust who is knowledgeable, experienced, and actively operates in your region.
Here are some reasons to consider when deciding if this listing method suits your situation.
How ‘silent sales’ work
If you’re a seller, by cross-referencing your property with the buyer database, agents are actively seeking the best available matches for you. They then contact those buyers to let them know about the property they have listed silently.
It also operates the other way around. As a buyer, you can call an agent with your specific needs who then assesses all listed (non-advertised and advertised) properties to find a suitable match. Either way, it’s a simple process of cross matching and connecting.
Vendors can prefer to sell ‘undercover’
Some people prefer total privacy when it comes to selling their home, and this happens for a number of reasons. Personal situations can play a large factor in preferring a discreet sale.
Sometimes the timing to publicise the property for sale isn’t quite right, or perhaps a vendor simply wants to test the waters but would be prepared to sell with the right terms to the right buyer.
If you can relate to any of these scenarios, it’s good to know that it’s possible to sell ‘silently’ to avoid scrutiny from others and keep things private.
Benefits for a buyer
If you’re a buyer who doesn’t have your details listed with an agent, you may never have the opportunity to know about a property that has everything for which you’re searching.
Peter Blackshaw Real Estate conducts VIP Buyer Viewings to allow buyers the chance to inspect properties prior to public marketing commencing. They can genuinely introduce a potential home that matches your requirements.
Mario Sanfrancesco also recommends regular communication with your agent so you are on their radar when the right home comes up for you that may otherwise never make its way to an online or print listing before selling.
If you’d like more information about the power of the ‘silent sell’, contact your local Peter Blackshaw Real Estate office today.